As the international call for environmental protection and resource conservation grows, the international market's requirements for product packaging are becoming stricter and stricter. Even when consumers buy products, they care a lot about eco-friendly packaging, because recycling is an environmental contribution they can make.
Therefore, green packaging is the mainstream trend of packaging at this stage, and many brands include green as a design consideration in many aspects such as the structure and material of the packaging. Let's take a look at the development trend of sustainable packaging next.
01. Environmental Sustainability Expression
-innova2019 consumer research
38% of consumers in India, Germany, and the UK want to know the impact of the food and beverage packaging they buy on the planet
-New consumer research from innova
In 2021, "the health of the planet" is replacing "our own health" as the top consumer concern, a shift that has become even more evident in the wake of the global outbreak of the new crown.
-innova Global New Product Database
New food and beverage products with environmental claims are released three times faster than the industry as a whole.
2016 to 2021
-New products with water saving or emission claims are growing at a CAGR of nearly +50%.
Upcycling" new products are growing at a triple-digit compound annual rate.
-New products using recycled plastic packaging will grow at a CAGR of +59% from 2016 to 2021.
Therefore, many large companies have also started to focus on promoting their products' packaging materials.
02. Plastic full cycle
Without curbs, there will be one ton of plastic for every three tons of fish in the ocean in 2025, and by 2050, plastic will weigh more than fish.
03.Bio-based packaging
Bio-based materials are mainly substances that are recovered from plants. Biodegradable and plant-based plastics can be easily manufactured from natural sources and do not cause harm to the environment.
-Innova Global Market Insights Data
2015-2019
CAGR of 16.4% for the use of biodegradable packaging in new food and beverage products
53.9% compound annual growth rate for products using compostable packaging
More than 50% of the new food and beverage products with compostable packaging claims are in the snack and confectionery categories.
